Skip to main content.
Linda-Rothschild Experts

Linda Rothschild, Organization Expert

As founder and CEO of New York-based Cross It Off Your List, Linda Rothschild has been helping clients take back both time and space in their hectic lives. She and her firm's organizational experts work on other people's lists in three key areas: Organizing, Relocation and Lifestyle Management Services. She has been featured in several prominent publications and a number of national television programs, including O The Oprah Magazine, In Style, Allure, New York Magazine, The New York Times, The Wall Street Journal, Good Morning America and CNN. Linda is a past president of the National Association of Professional Organizers and was the 2010 recipient of the Presidents Award and 2003 Founder's Award for outstanding contributions to the organizing industry.

How would you describe your personal style?
Sporty chic.

How do you stay on top of industry trends?
Drink up information from magazines, blogs, websites, Google alerts, and books. Keep connected to colleagues and vendors in the organizing industry. Pay attention to trends and monitor new products in the closet, storage and moving industries. It’s also about translating/interpreting/adapting to trends in interior design, real estate, architecture and business in general.

What is it like working with Heidi?
Heidi has incredible energy—she never stops! She is a true inspiration as a mom and a businesswoman. Plus, she has an amazing wardrobe and dream closets—not only for a fashionista but also for an organizer.

Can you share your most memorable experience with Heidi?
Trying to figure out how and where to store her Halloween costumes every year. We have a 4-foot-wide red apple, a Hindu goddess and a 7-foot robot, just to name a few. They don't make storage boxes to fit those.

What is the single most important tip in organization?
In a word: Eliminate. Organizing is not about making a space look good. It’s about using your space effectively. Be realistic about how much you can keep in the amount of space that you have. What you can keep in a studio apartment is very different from what you can keep in a three-bedroom home with a basement and garage.

What is the greatest challenge in your line of work?
Getting people to let go of things they have no room for in their lives. To be able to get them to recognize what they really want to keep, need to keep, should keep, and what they need to let go of.

Describe an ideal client?
You cannot make someone get organized. An ideal client is ready to make good decisions and changes.

Are there any organizational products that you couldn’t live without?
Container Store plastic boxes. They work for sorting everything from batteries to toys to out-of-season clothing. You can see through them and they stack. They just work—every time.

What is your ultimate career dream?
Retiring.

More By Linda Rothschild